April 23, 2010 – 9:58 pm by Nathan Lyle
Posted in Humor, Tips for Businesses
I’ve long believed that it’s GOOD to be different. When I was a teenager, my mother bought me a book with a picture of several apples and one orange on the cover, called “Dare to be Different.” I laughed when I saw it because being different had never been an issue for me. I was one of those odd children who enjoyed being odd.
In marketing, being different is the way to stand out above the noise. Along those lines, I have to give give props to this Germany company who obviously succeeds in getting attention…
(The sound effects are obviously that, since any fly making that noise would have to weigh 10 pounds.)
We are by nature an imitative creature. It’s good to have the ability to learn from other successful people by imitating them. However, I think there’s more value in knowing when to break from the path that others have made. What you REALLY want to be is the person other people are wanting to imitate.
March 11, 2010 – 10:09 pm by Nathan Lyle
Posted in Code/Design, News
My wife owns (and at the time of this posting is selling) a dog training business in Negaunee township called Tandem Dog Training. A new-to-the-scene competitor (or her designer) apparently felt that my wife’s website was worth copying. Take a look….
My wife’s website (that we built):

The ripoff:

While the main difference is that the copy is of lesser quality (yes, I’m biased, but still)… if you’re not seeing the plagiarism, the main points are:
- Colored background with rounded content corners
- Dog with drop shadow laying on the top right corner
- Two-tone menu with a thin border underneath
- Content: text on the “about” page – sentences are the same in many cases with a single word “changed”
- Content: classes are almost identical, just slightly different prices
Read More »
A Regularly Updated Browser is a Happy Browser
A browser is like any other program. It is usually best to keep it updated with the latest free patches and updates. Unlike other programs like Microsoft Word or Photoshop, any self respecting browser will never require you to pay to switch to the most recent major version (switching from version 2 to 3 perhaps), or even updates (upgrading from 2.3 to 2.4 for instance) . You can feel free to update all you want without having to shell out money. Read More »